Testimonials

"We consider Directive Analytics a true partner to our organization; the passion they bring to each project is second to none. We have worked on several projects with them and what was most impressive was the way they became entrenched in each and every one of them. They live and breathe the category for the length of the project and this really brings life to their analysis and recommendations. We are currently using their insights now to develop an exciting new platform and look forward to working them on additional projects in the future."

Chris Costello
National Sales Manager-Retail
Bigelow Tea Company

"Directive Analytics is by far the best research vendor I have ever worked with.  They offer a rare combination of creativity, intellectual horsepower, and superb client service while simultaneously working under tight timelines and within reasonable budgets. Their attention to detail is unsurpassed and I trust their work implicitly. I cannot imagine a better partner."

Director of Consumer & Brand Insights
Consumer Goods Company

"Sometimes it seems as if they [Directive Analytics] can pull off miracles.  No matter how tight the timeline or how difficult an audience, they always come through.  Their ability to deliver both tactical and strategic marketing insight quickly and cost effectively enables us to make informed, educated decisions when we otherwise may have had to guess."

Global Marketing Director
Newell Rubbermaid

"We think of Directive Analytics as a partner rather than just a research vendor. They work with us to understand our business and provide value in all that they do—from the small to the largest of projects. They make it easy to work with them at every step of a project."

Aldo Zucaro
Research Manager
at Major Health Care Manufacturer

"Directive Analytics provides us with the professional services and resources that one would expect from a top 10 market research organization, but with the personal attention and value that is more typical of a smaller research company. Directive Analytics research staff members are high-level experts who work very proactively and efficiently from the initial research design to the final report and analysis."


Market Research Manager
PacifiCare Health Systems

“We are often faced with dwindling market research budgets and very tight timelines. Directive Analytics takes into account our needs and provides us with the most effective and insightful options to get the job done within our budget AND within our timeline...Unlike other firms, they don't cut corners just to get the job done. Their 'whatever it takes to get the job done' attitude in conjunction with their eternal professionalism makes them a pleasure to partner with...we know our projects are in good hands.”

Olena Welling
Market Research Manager
Blattner Brunner, Inc.

"Directive Analytics is one of the rare companies that amazes me by its ability to exceed my expectations at every stage of my projects. They are not just a vendor, however, but a true partner with my interests at heart from start to finish."

Joel Mier
Vice President, Customer Strategy & Marketing
Financial Services Company

“Directive Analytics provided us a research solution that had a measurable impact on our business. They gave us the insight and findings to understand how our advertising was performing against key metrics, and helped identify ways to modify the advertising to improve impact.”

Marketing Research Director,
Pharmaceutical Manufacturer